In the past we’ve written extensively about the economics of low budget filmmaking from the fundraising stages through the sales delivery. We’ve focused heavily during the early stages of our producing careers (and the founding days of the company) to build a sustainable business model that would allow us to produce content with a return structure. Bottom line — our focus has been economical and that was never the intention when we first started in the film/entertainment business. Our real passion was (and still remains, although slightly altered over the years) great content & impressive artists that have mastered the difficult craft of visual storytelling.
Whether an actor like DeNiro enthralling us with a performance, or a director like David Lean dazzling us with both the scope and intimacy of his storytelling abilities or a producer Harvey Weinstein impressing the notion that great films can be made — we were hooked and drawn in, like the majority of the entertainment business, by the art itself.
Indie filmmakers must change how they do things. Too many filmmakers’ actions are predicated on antiquated business practices. These old ways limit a filmmaker’s ability to build audiences and earn revenue. It is time for a serious change.
