Tag: social media

A Thought for Sundance: Will Your Films Still Be Watched in the Future?

Post author By Ted Hope
Post date January 17, 2013
65 Comments on A Thought for Sundance: Will Your Films Still Be Watched in the Future?

By Reid Rosefelt

Many of you are at Sundance now with a new movie. Congratulations and I wish you the best of luck. I know you’re overwhelmed with the experience and it might seem a ridiculous time to ask: “Will your film still be watched in 2043?”

With the advent of digital streaming, movies available for round-the-clock viewing have already become needles in haystacks as high as Everest. Netflix claims to have 90,000 DVD titles and 12,000 streaming ones. Add to that, movies from other streaming sites like iTunes, Hulu, Amazon, CinemaNow, Mubi, Fandor, Snagfilms, Crackle, YouTube, Indiepix, Crunchyroll, and apps like HBO to Go, that even allowing for overlaps, it becomes numbing for most people to pick a particular movie out of the pile. In 2043 there will undoubtedly be hundreds of thousands of films and TV show episodes available instantly, but all current indications suggest it won’t be a comprehensive list or include the best films. The lack of selection isn’t an issue today, but I believe that future cultural and technological trends will lead the mass public to select among what is most convenient and instant, and only the most discerning viewers will seek the best of cinema history on plastic discs.

Tags grand abundance, Guest Post, Reid Rosefelt, social media, Sundance

Truly Free Film

Still Don’t Understand How Facebook Sells Movies? Read This.

Post author By Ted Hope
Post date December 13, 2012
78 Comments on Still Don’t Understand How Facebook Sells Movies? Read This.

By Reid Rosefelt

The HBO show “The Wire” went off the air in March of 2008 after five seasons. It never received hire ratings or an Emmy nomination, but many critics called it one of the greatest TV dramas of all time when it was on, and admiration for the program has increased exponentially over the years.

HBO put up an official Facebook page in 2010 which currently has 1.7 million likes. This past Tuesday, December 4th they put up a picture Wendell Pierce as beloved Detective William “Bunk” Moreland accompanied by the quote , and asking the fans to share their favorite Bunk quotes.

So far, 1505 people have commented, 13,129 liked the picture, and 1879 people shared it, for a total of 16,513 mentions on Facebook timelines.

Tags Facebook, Facebook marketing, Guest Post, Marketing, Reid Rosefelt, social media, social media marketing, The Wire, Wendell Peirce

Truly Free Film

Diary of a Film Start-Up Part 3: The Producer’s Dilemma

Post author By Ted Hope
Post date September 11, 2012
72 Comments on Diary of a Film Start-Up Part 3: The Producer’s Dilemma

Diary of a Film Start-Up Part 3: The Producer’s Dilemma

By Roger Jackson

Previously: Diary of a Film Start-Up Part 2: Birth of a (Kino)Nation

The Producer’s Dilemma
You probably know the classic movie making conundrum that indie producers struggle with: talent (or rather their agents) won’t commit to a film project until you prove you have funding, and investors won’t write a check until you prove you have talent attached. The producer’s dilemma. And, of course, all successful producers find creative solutions to that thorny issue. KinoNation has a similar challenge: It’s tough to get filmmakers fully committed without video-on-demand distribution outlets in place, and it’s hard to sign VoD outlets without a slate of films.

Tags Diary of a Film Start-Up, distribution, FVoD, Guest Post, Hulu, Online, platforms, Roger Jackson, social media, SVOD, tools, TVOD, Video on Demand, VOD

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