Reprinted from blog.vhx.tv
You just put a lot of blood, sweat and tears into making a movie – that was hard! Selling it shouldn’t be. But how much should you charge? Can you really put a price on genius? Probably not, but here are some tried-and-true guidelines based on our research that will make the decision to purchase it a no-brainer. Short on time? Skip to our quick guide.
1. Single videos (without bonus content) perform best when priced between $4.99 and $9.99.
- Chalk it up to our mysterious brains: When people see a film for below $4.99, transactions don’t increase. Why undercharge for no reason? On the other end of the spectrum, films exceeding $20 drastically underperform, so it’s best to stay away from that territory.
