By Luke Taylor & Matthew Helderman
The term “big data” gets thrown around more often in technology circles then within film producing circles — but recently there’s been a shift. A noticeable shift that becomes obvious when a producer steps back and analyzes how the majority of their pre-production, production and post-production problems are solved. Whether it’s financing a new project, searching for potential talent or calculating an ROI structure.
Big data, the practice of organizing large quantities of information, has radically transformed every industry.
Filmmakers, what comes to mind when you think of 1%?