As I write this The Weinstein Company’s top rental on YouTube is Michael Moore’s SICKO, with a whopping 151 views. In reading PaidContent’s article on the TWC/YTube alliance, you can’t help wonder if there IS any business to be had in online rentals. Is the online one-off transactional content-rental business completely non-existent? And if so why?
I think we are starting to move away from the impulse buy mentality.
Today’s guest post is from IndieFlix founder and CEO Scilla Andreen.
What is the #1 most important thing you can do for your film aside from telling a good story?
It’s not what you think and it’s often taken for granted. I believe the answer is to honor your film and the people who support it by having meaningful engagement in everything that you do.
Yes, it sounds broad and vague and it falls into the category of listen to your gut, but when applied to each and every action you take it becomes a highly, customized, sharpshooting tool that prioritizes your time and money. It will act as your compass on your filmmaking journey.
I am a filmmaker turned distributor out of pure necessity. I had to start IndieFlix because
