The Film Biz, and thus the culture it birthed, originally had no option but to be mass market. But we now have a tremendous opportunity of an alternative method and it is right before us, ripe for creating. Shall we do it? Or should we just sit on our ass and let this moment pass? Although most of culture is waking to this reality, those of us who opted to first and foremost create feature films are still leaning towards the latter.
Look at where we were however, and you might just be able to see where we need to go. Back in the olden days of yore, EVERYONE had to go to the movies for the infrastructure to be built. And they did. And it was. And it was pretty fantastic and widely loved. But….
