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Truly Free Film

Filming Aboard a Transatlantic Military Medivac

By Matthew Heineman

One of the biggest surprises in our newly released documentary “ESCAPE FIRE: The Fight to Rescue American Healthcare” is the storyline about how US military medicine is trying alternative treatments like yoga, meditation, and acupuncture for managing pain and reducing injured soldiers’ reliance on addictive pharmaceutical drugs.

We follow a young combat veteran Sgt. Robert Yates, a self-professed “hillbilly” who is addicted to painkillers after being injured in Afghanistan. He undergoes an amazing transformation over the course of the film by turning to these alternative treatments. As with the rest of America, treatment of pain and PTSD in injured soldiers is based almost entirely on throwing pills at the problems, which unfortunately often leads to addiction and even deadly overdoses or suicide.

The greatest challenge for my co-director Susan Froemke and me was getting access from the US military to film this compelling story. Not surprisingly, the Department of Defense is wary of cameras and filmmakers.

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Truly Free Film

When Did I Sign Up For This “Audience Development” Thing?

By Chris Dorr

Peter Kafka of the WSJ recently interviewed Robert Kyncl, the man who heads up the channel initiative at YouTube.  Robert was asked what he had learned from his experience at YouTube thus far.  He states:

“Lesson one: Audience development is equally as important as great content. By creating fantastic content and spending zero time on audience development, you are certain that you will not succeed on YouTube. You have to focus on audience development as much as you focus on creating content.”

Kyncl goes on to discuss how the task of TV programming and marketing have to be combined in the new world of on demand content viewing. Kafka then asks who is supposed to do audience development, the content creator or YouTube. Kyncl responds:

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Truly Free Film

‘Personalized TV’: Why I Made a Gay Web Series

by Jon Marcus

I am a single gay man. I date, and I have sex. I’m not bipolar, or a murderer, or a drug addict, and I don’t toss snappy punchlines into every conversation. For all the groundbreaking gains that gay characters have recently made on TV, I don’t see myself anywhere onscreen when I go to the movies or flip through channels. Equality is about a lot of things for me, and in a time when I see proliferating ads for “quirky” or “unconventional” lead characters on TV, I would like to jump past the part where we fight for “gay” to be another quirk, right to the place where it’s so normal that seeing us kiss isn’t still controversial.

I didn’t get beaten up as a kid, and I haven’t faced a lot of overt discrimination in my life, but

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Truly Free Film

Survival Guide for a Small Film Festival

by Niall McKay
 
Starting film festivals seems to be a disease that I have. I founded the San Francisco Irish Film Festival,  co-founded the LA Irish Film Festival.  But, when I moved to New York last year, the idea of starting another Irish film fest in a town where these things come and go seemed daunting.   But this time last year we did it. We held the first Irish Film New York Film Festival in 2011. We hosted over 1000 people during the three-day event which included screenings, parties and industry panels. Now we’re trying to get to the next stage – to build an organization rather than just an event. 
 
Some things I’ve learned along the way to have our small film festival survive: 

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Truly Free Film

A New Light for Social Cinema

Editor’s Note: When I discover new platforms for filmmakers to get their work seen, I tend to invite the innovators to write a post to introduce our readers to the service.  This is not an endorsement, but I do find it thrilling there are so many options!

by Colin George, Editor-in-Chief, Cinecliq.com

The lights are down. The score swells. Unbelievable — that guy three rows down is texting again.

How many times has this happened to you? Moviegoing, real moviegoing, is an increasingly alienating experience, thanks in part to smartphone dependency and our addiction to social media. We can’t even go cold turkey for two hours. Watching movies can and should be a communal experience, but that white rectangle three rows down illuminates the face of an outlier, not a participant.

So how do we reconcile our shared love for cinematic storytelling with our growing need for 24/7 connectivity?

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Truly Free Film

Crowdfunding: Getting Beyond your Family and Friends

Crowdfunding: Getting Beyond your Family and Friends

By Antonia Opiah

Recently, we at the Beneath the Earth Film Festival hosted a panel discussion on financing film through crowdfunding.  It was the first talk in our Film 2.0: the Digital (R)evolution” series, which takes a look at the Internet’s impact on the film industry.

With all of the filmmakers on the panel confirming that much of their pledges came from their family and friends, I wondered:  Does a successful Kickstarter campaign mean that a film has a built-in audience or just a really supportive network?

For our panelists it was a mixture of both but each was able to go beyond their family and friends.  Here are some of the ways they did so:

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Truly Free Film

Kevin K Shah on “Making A Contemporary American Art Film”

We make films to have a dialogue with our audience & communities. Our viewers, and how we connect with them, is such a bit part of the equation, that we spend a TREMENDOUS amount of time discussing the business: how do we discover films? how do we aggregate audiences? how do we achieve a sustainable career? And so on and so on and so on.

The answer always remains the question of “How do we make better films?”. I am a big believer that all filmmakers need to know what they love (and how to strive to achieve it). I am also a believer that audiences benefit from the same knowledge. I know we don’t discuss this enough. It’s personal. It is difficult to articulate. But we must make the effort. It’s worth it. We can build it better together. Thankfully Kevin Shah has stepped forward; someone always needs to get on the dance floor first!

Making a Contemporary American Art Film

Although what constitutes the ‘success’ of any artistic endeavor is entirely subjective, there are some fundamentals that I believe great art films can share. Ted and I briefly lamented that there are few videos on the internet about ‘making an art film’, or aesthetics of cinema and it’s process, or personal attempts to explore Transcendence on screen from a director’s perspective. This is my attempt at scratching the surface through our own experiment called White Knuckles – a feature film by sabi.

Art films often have characters with complex or even unclear motivations, and especially in scenes that don’t depict the characters moving toward a specific goal. Often these scenes are artistic, moody and beautiful — but despite this, we’ve learned often these scenes end up edited out of the final film. An art film’s effect doesn’t stem from specific moments — it stems from how the viewer feels about the journey the character’s take throughout the entire experience (and its resolution). If the scene must say something unique and honest between the lines on the page to foster deep empathy within our audience, then we must get to the heart of what the scene is about (what our character’s central driving motivation is) and communicate it to the cast and crew precisely in order to execute. Only then, can the collaborative team organically shape what springs forth: by being in-the-moment and present to what is happening around them on set, and remaining open to explore surprises or subtlety as it happens.

Directing this experiment was about bringing a well-defined shell of a character to an actor to make their own, and then re-defining the entire story for that specific actor. And together, taking the emerging character on a more authentic journey than scripted to discover greater questions about life, love, and forgiveness. Directing the improvisation throughout this story was more of a spiritual practice than a craft with steadfast rules. Dramatic improv is about collaborating with your actor to find the character’s voice in a safe, family-like atmosphere. It’s not about collecting ‘off-script’ options for the editor.

In order to survive, genuine collaboration is a need in all artistic feature film endeavors today. I truly prefer not to see my vision exactly as it appears in my head (I already have that vision of the story and it’s fine the way it is). When embarking on a new film, I want to work with our team to make something more powerful than anyone could achieve alone. Something that can only be called an “Interdependent Film” because of the family that worked together to make both the process and the result of the experience unique and meaningful.

As White Knuckles enters the world and finds its audience (recently picked up by Vanguard Cinema) we hope it will continue to spark discussion and debate about this parable of forgiveness that ends in a moment of transcendence, captured as honestly as it happened. This ‘making-of’ video contains creative lessons we definitely intend to bring to more ‘genre’ endeavors, and shares our experience to inspire you to take your own artistic journey.

Learn more about The Sabi Company’s artistic & commercial endeavors at www.thesabicompany.com

Kevin K. Shah is a creative artist-entrepreneur / ‘interdependent storyteller’ with several feature films, shorts & documentaries he’s written, directed, produced or been an integral part of. He’s also worked with several studios on high-profile transmedia campaigns including special concepts, webisodes, behind the scenes, mobile content & interactive games. With the feature ‘White Knuckles’, Kevin wanted to experiment with an immersive collaborative experience in order achieve honesty and authenticity in character and emotion. He is presently CEO of The Sabi Company and is currently packaging ‘A Falling Rock’ a thriller & and is in post on ‘Lucid’ a horror-drama he directed. Kevin begins production on ‘Down and Dangerous’ with director Zak Forsman this fall. Found on Twitter @kevinkshah, or www.kevinshah.com or www.thesabicomapny.com