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Panel Speaking Today: Woodstock Film Festival

Today, Saturday October 2nd at 2P, I will be participating in the NEW DISTRIBUTION PARADIGM panel at the Woodstock Film Festival.

The 21st century brought with it extraordinary advances in the way that films are distributed. The advent of the Internet, cable and satellite television and on-demand services now allows a viewer to choose exactly how and when they watch a film. This change in dynamic between the work and the audience has allowed many films a chance to shine that would have otherwise been denied. In turn this has opened up a whole new world of cinema for the public to enjoy, making such changes incredibly valuable and worthwhile. This panel will discuss the remarkable leaps forward that have been made in the world of film distribution and look ahead to what the future may hold.

My fellow panelists are an esteemed crew: Richard Abramowitz, Bob Berney, Edward Burns, and John Sloss.  I hope you can join us.

Order tickets here: http://www.woodstockfilmfestival.com/festival2010/panels.php?cat=Panel

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Truly Free Film

A Nice Paragraph Capturing Reality Of Today

I recently had the pleasure of coming across this fine bit of reading, and I thought it summed up our current state of the film biz quite well. And heck, it may even protect you from some liabilities down the road…

The Parties hereby acknowledge that there is presently no executed agreement with any distributor to distribute the Picture. The success of the Picture will be dependent upon the Company’s ability to complete the Picture, the attractiveness of the final product to distributors and the distributors’ willingness to commit substantial sums to promote the Picture successfully. The Company will not have the financial capability to distribute the Picture itself. The gross revenue derived from the Picture is dependent, among other things, upon the interest of distributors and their ability to obtain suitable distribution via theatrical, television, home video, and/or other media, and in selecting proper release dates and appropriate advertising and promotion for the Picture. The negotiation of final distribution agreements, which frequently occurs (if at all) near the time of completion of motion pictures, will have a substantial impact upon the amount of receipts available to the Company from the exploitation of the Picture. There is no assurance that such negotiations will result in revenues or profits to the Company. Furthermore, although the Company has agreed to use commercially reasonable efforts to cause the Picture to be distributed, there is no assurance that the Picture will be distributed or that such distribution will be profitable to the Company. The fact that any distributor derives profits from its distribution of the Picture will not, in turn, assure that the Company will also derive profits therefrom.

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Truly Free Film

Seize The Power: LAFF’s Film Financing Conf Now TWO-DAY DIY MARKETING & DISTRIBUTION SYMPOSIUM

Film Independent sent out the following email:

We have spent the last ten years making the Film Financing Conference an invaluable experience for filmmakers, and as the industry is swept by very significant changes, we want to rise up to meet those changes with programs that meet filmmaker needs at this moment.  With that in mind, the Los Angeles Film Festival has created Seize the Power: A Marketing and (DIY)stribution Symposium, a new program specifically designed to help filmmakers navigate marketing and distribution in the growing age of new media and to promote an open dialogue on the impact and exciting possibilities the changes in our industry bring.

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Truly Free Film

If You Aren’t Angry You Don’t Understand The Problem

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Truly Free Film

Peter Dekom on The Reality Of Creator/Distributor/Audience Relationship

Collen Nystedt of MovieSet pointed this lecture (2/7) out to me via Facebook.  It’s not a pretty picture.

You have to skip the 4min corny intro, but amidst the doom mongering, Peter Dekom puts an interesting position out there. He describes the current industry situation as the “antichrist of independent filmmaking” (end of pt.3). Unfortunately he’s not referencing Lars VT either.  Dekom doesn’t put much stock on the long tail, but illustrates how the industry is built around movies that do well theatrically (pt.4).  Without theatrical success, there’s not much else that can happen from a business perspective with a film these days, he says.  So much for the hope of a VOD salvation…

http://www.youtube.com/watch?v=L_5lCDiDsOs

The main thrust is that our industry is in a serious disconnect from our audiences. It is clear that the model consumers like least is pay per use — yet Hollywood is still dedicated to this.  Dekom argues that we have to wake up both our business models and our copyright laws (and I wish he explored this latter part more) to adjust how people actually behave.  Embrace reality! Wake up and smell the instant coffee!!

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Issues and Actions Truly Free Film

Battelle On iPad as Metaphor For All That’s Wrong With Media Distribution

I got hipped to this by MovieCityNews.  I had not read John Battelle before, but in his broadside he sums up what he doesn’t like about the iPad and he sums up our current situation pretty damn well:

Media traditionally has gained its profits by owning distribution. Cable carriage, network airwaves, newsstand distribution and printing presses: all very expensive, so once you employ enough capital to gain them, it’s damn hard to get knocked out.

The web changed all that and promised that economics in the media business would be driven by content and intent: the best content will win, driven by the declared intent of consumers who find it and share it. Search+Social was the biggest wave to hit media since the printing press. And the open technology to make better and better experiences has been on a ten year tear: blogging software, Flash, Ajax, HTML 5, Android, and more and more coming.

Read the rest of the article here.  I look forward to reading more of him in the days ahead.

We are in a battle where the hope and promise offered by a free and open internet is challenged by the traditional drive for total control by excessive capital.