Categories
Truly Free Film

Save The NY Film & TV Tax Credits!

I don’t think I need to tell anyone reading this what a boost the credits have been to NY State, or how many jobs they have created, or how horrible it will be for the industry if they are not reinstated.  

We all need to call Governor Patterson.  We all need to write him a letter.  But you can start by signing this petition: 

http://www.petitiononline.com/mod_perl/petition-sign.cgi?Zablocki

To find your NY state assemby representative: 

http://assembly.state.ny.us/mem/

To find and write your state congressional representative:
http://writerep.house.gov/writerep/welcome.shtml
The petition reads:

To: Governor David A. Paterson
CC: Speaker of the Assembly/Assemblyman Sheldon Silver,
Senate Majority Leader Malcolm A. Smith

We are writing to you today, on behalf of the thousands of men and women employed in the film and television industry in New York State. A recent article in the New York Post, titled “Cut! And Run Looms: NY Out of Film Lures“, reported that the successful state program that provides tax credits to lure television and film productions to New York has run out of money. The report goes on to say that “A Paterson spokesman said yesterday that there is no additional funding for the tax credits included in his latest budget proposal.” This is alarming.

With an unemployment rate of over 7%, now is not the time to cut programs that create jobs and foster new businesses in our state. This program is proven to be highly successful and at a time when this industry needs all the help it can get, you must rethink the true impact of not funding this valuable program.

According to a 2007 study by Ernst and Young, the state and city combined have issued $690 million in tax credits and have collected $2.7 billion in taxes from movie and television productions. This program pays for itself! It helped create over 7,000 jobs, directly, in 2007 and over 12,000 jobs indirectly.

As you are aware, New York City has seen a surge in new television, motion picture and commercial filming in recent years. The Mayor’s Office of Film, Theater and Broadcasting reports that in 2002, there were 14,858 NYC location shooting days and in 2008, we reached over 27,250 days. There is a direct correlation between the growth of this industry and the tax credits provided from the state – we need to keep the momentum going, especially during tough economic times.

New York City and New York State have become”Hollywood of the East”. We are finally a player in the international film industry. Please, Governor Paterson, fund the New York State Tax Credit program for television and motion pictures. Real jobs depend on it!

Sincerely,

Categories
Truly Free Film

It Could Be Getting So Much Better All The Time #9: 2B a filmmaker is 2B an exhibitor

Today’s suggestion is from filmmaker and blogger Pericles Lewnes:

Every indie filmmaker should figure out a way to become a minor league exhibitor. The new indie production company model should have a new component for screening other indie filmmakers. Not just their own movies, but their colleagues movies, heretofore seen as “competitors.” These would be small screenings for sure, but if all filmmakers could set up some time with their friends to show the movies of colleagues, the grassroots level of the indie film seen will grow. These screenings and the reactions they would produce would be a good place for higher tier exhibitors to find new talent.

Categories
The Next Good Idea

Competition Is THE Solution

Okay, this contradicts what we said here, but why not let the crowds find the answer for you?  

CrowdSpring creates contests for logos and other design work.  It not only will save you money, but it opens the doors for young designers worldwide.  For me I already see many different ways to use this site.  We always need logos for each new film company and each new blog or website. Every film I am involved with needs logos for all the fake products and magazines we create. 
I have often wished the film biz would have a repository for cleared logos and maybe this is a good first step.  Each production could hold a contest on CrowdSpring for a new product logo, pay the designer $200, and provide an open license to any other filmmaker who supplies an open license logo that year.
Any ways, Forbes has a story on CrowdSpring.  They also mention competitors that are essentially freelance service marketplaces like Elance.com and Guru.com where you can get bids on everything from design work to legal to accounting.  Forbes points out the issues that come from folks speccing out jobs, but here in Filmland where every project I engage in, I do so on a spec basis, it’s hard to not opt for an open door policy.
Thanks to Armano for the tip!
Categories
Truly Free Film

It Could Be Getting So Much Better All The Time #8: The Return Of The Amateur

Filmmaker Jay Anania encourages us to return to the love of doing:

I can only speak about what I think is the state of ‘independent’ film, the films themselves, and what they seem like. For it is the films themselves that must be the beginning of whatever the future holds. I will speak of it idealistically, for to do otherwise would negate the very purpose of having the conversation at all.

Putting aside, for the moment, Ted’s belief that too many films are being made (and I suggest putting it aside because there is simply no way to stem the impulse to make a film when you actually can, and everybody these days actually can), I would argue that there is a seemingly contradictory need for both humility and ambition amongst independent filmmakers.

First, ‘ambition’: Independent films must ambitiously return to its original dream of high and even exalted artistic hopes, a compelling and selfless desire to advance the art form, find new ways of telling, celebrate the purely visual aspect of film viewing. I am confident when the lights go off in a theatre (or the FBI warning leaves the screen on a home viewing), if I have a sense that the filmmaker is trying, successfully or not, to make work that can take a legitimate place amongst serious music, literature, painting, etc. Why in the world not?

On the other sad hand, the not-so-truly-independent film, no matter how ‘other’ it calls itself, is often simply trying to sneak a place, it seems, amongst other films, bigger films, measured often by their commercial success, or the social advancement accorded its makers.

By ‘humility’ I mean that filmmakers should modestly steer very clear of the commercial (and social) arrogance of presuming/hoping that their small works will lead to access to the privileged and moneyed corridors of the mainstream industry (what Ted means, I think, by ‘crossover’ ambitions). They can, of course, crossover, but nothing is more deadening than having such imagined access as the primary reason for making a film. No matter how passionately many filmmakers talk about their Vision, too often the overriding impulse is to garner admiration from bigwigs who can finance bigger films, and the attendant, supposed, freedom this will bring for future work. I would argue that this future work is already devoid of inspiration, as it is based upon a filmmaker whose work was made, at least in some measure, in order to secure career options, rather than having been made out of a serious, undeniable urge to craft a particular film, regardless, totally regardless, of its career implications.

So, ‘humility’ in this context, is a profound and complete abandonment of this careerism. A truly independent film is made with blissful indifference to what it might bring the maker in terms of money and status. It is made in the spirit of the amateur, a word that derives from the Latin amator, lover. An amateur, in this usage, is not someone who does something in an untrained way. Rather, it is someone who does something for the love of doing it, the thing itself. Lest one worries about ‘amateurish’ ineptness of craft, I would argue, in fact, that the craft of this kind of amateur is at the very least, commensurate with the craft of the professional, as it is the work a filmmaker who is concerned only with the work on its own terms. This bodes well for the quality of the making.

To be sure, money changes hands in order for a film to be made, and I believe that every director, no matter how ‘independent’ should assume a responsibility to those giving the money that allows them to make their work. However, both producer and director should operate with trust that a film made very well, as inventively as possible, will be the film most likely to justify the investment. To not have such trust is to take the initial steps down a slippery path toward the crass and manipulative.

Categories
Truly Free Film

Adventures In Self-Releasing

Jeffrey Goodman over at the Moviemaker Blog has a post on what he is learning taking his film The Last Lullaby out himself.  Check it out.  He makes some good points:

1. MPAA. Want your movie to play outside of the art house circuit? Chances are you will need to pay to have it rated. Here’s the link if you want to see how that works (http://www.mpaa.org/CARASubmittalPaperwork8.doc). It is not cheap.

2. Box office split or four wall. These are the two basic arrangements you are likely to face. In the first scenario, box office split, you will simply share a certain percentage of the box office with the theater owner. In the second scenario, you will pay an upfront fee basically to rent the theater. Then, in return, you will receive a share of the box office, usually much higher than in the box office split scenario.

3. Paid ads. Depending on the market, some theaters will obligate you to spend a certain amount on advertising your film if you want them to show it. I’m trying to avoid these places wherever I can.

4. DVD window. Just got off the phone with one of the larger theater chains and they want to obligate me to a four month window, which means in theory I can’t sell DVDs for four months after playing there. But it is part of my hope and plan perhaps to sell DVDs during this whole theatrical run. What to do?

5. Booking a theater. Convincing a theater owner to take a chance on you is just like convincing a potential investor to give you money for your movie: You have to sell them. The thing they are most interested in knowing is how you plan to promote the movie in their area and who your audience is.

Categories
Issues and Actions

$2 Billion For Broadband Expansion

The NYTimes reported today the Stimulus Plan expected to pass the Senate has $2B allocated to broadband expansion in underserved areas.  Currently 25% of the country still does not have broadband, but even still their were Senators who were not supporting this aspect of the bill.

As FastCompany pointed out, broadband expansion has a great ripple effect on the economy: 

more broadband access would create a so-called “network effect” stimulus: Consumers can spend more by buying online, businesses can save money by digitizing their dealings, and the overall speed and cost of communications can be improved. The Internet could bring a whole new host of entertainment, service, utility and products to underserved citizens, both saving them money and encouraging new spending.

I doubt the film industry had anyone actually lobbying for this passage, but it should benefit all of us.  Some short sighted folks will see this as giving greater access to pirates in the boondocks eager to grab for free what they weren’t paying for to begin with.  As the media stokes such hysteria, they are missing the real issue: the lack of a functioning consumer-driven model.

Hopefully this will bring greater focus to all in the entertainment industry to come up with a new model. I firmly believe everyone will be willing to pay for access to high quality content as long as it is available where you want it, when you want it, and how you want it.

Categories
Truly Free Film

It Could Be Getting So Much Better All The Time #7: Demand The Auteurs!

Mike Ryan, producer of the lowest budgeted film ever nominated for an Academy Award, producer & co-conspirator of both Todd Solondz’s and Bela Tarr’s latest opi, frequent contributor to Hammer To Nail, and all around opinionated mofo and raconteur (bless his bbq & bourbon lovin’ soul) had this to rant:

For me one of the scariest aspects about the future state of indie film is not the problems connected to distribution (though they are formidable and problematic for other reasons) but instead I am most worried about the future DEMAND for the auteur driven films that I love. I am not into film because I like to sit and watch moving photographs of talking heads, I like cinema that gives me drama in a form that is unique, specific and distinct from any other medium. Most movies really are just filmed radio shows, driven by talk, and that’s not why I am into the film medium. The problem is not just getting true auteur driven cinema made but the problem is about maintaining the demand for that kind of cinema. Unfortunately the types of ‘solutions’ you are proposing do not address that aspect of the problem. In fact ,watching ‘films’ on computers or, god forbid, hand devices, will only further reduce film literacy and increase demand for these types of ‘filmed radio shows’ that play best on tiny screens. For me ‘indie film’ is not a business model that worked for twenty years because films were made for cheap and sold high. For me indie cinema is about artists expressing themselves in a way that was NOT overtly commercial. The ‘decline’ did not just start last year, in my opinion it started with SEX LIES AND VIDEOTAPE, a generic filmed soap opera that was made cheap sold high and shifted the ‘success’ criteria from individuality and formal innovation to box office numbers.
So my ‘solution’ would be more connected to maintaining/creating an appreciation for the true cinema experience. I would like to see that arts funding (Redford mentioned that he hopes that Obama may be arts friendly) be earmarked for cinema programs in local museums/libraries. This means projecting actual film prints of both classic art house films and contemporary work by true cinema auteurs, in the style of the rep theaters of old.

I do believe that trends move in a dialectic counter swing pattern: the current generation of 18-25 year olds are buying more vinyl than ever before, this is the first generation in which parents did not own a record player and so the kids have become curious and have discovered the joys of uncompressed music. Yes indeed an acoustic guitar sounds very different on a record than compressed on an MP3 and consequently small record stores across the country are hauling the old crates out of the basement as cd inventory decreases. Likewise, Starbucks announced massive layoffs yesterday, stores all over the city are closing and yet MUD COFFEE and other indie coffee store fronts are doing great business. Untill Starbucks came to NYC it was hard to find a decent strong cup of coffee, Starbucks raised the bar on coffee literacy and that allowed other places like MUD, who serve way better coffee than Starbucks, to prosper. Likewise Tower records on Broadway closed and the tiny specialty store OTHER MUSIC is still open.

So I am hopeful that in the future age of VOD DOD on your IPOD the demand for true cinema will return. In my dreams Bela Tarr will be recognized as the living God that he is and demand for his films to screen will increase because it CANNOT be seen on a computer or hand device. But , I still think we need a little help from big bro to keep cinema alive while we weather this transition period so my ‘solution’ would be in directing government art money toward local cinema museum/library screening clubs.