Karina at Spout called me out on my liberal use of an already overused term. You ask me though, the meaning of the word “hit” left this world long ago. And it brought a smile to my face to type each letter as a result. I couldn’t resist.
Month: February 2009
This past summer I was a mentor at Sundance’s first Creative Producing Lab. I was completely impressed. In regards to Jane’s earlier post today, this is that program. Granted it can only be accessed by a very limited number of participants (there were 4 fellows last year), but it was a comprehensive and intensive program that I would advise for everyone.
http://www.sundance.org/applications/CPI/
The Sundance Creative Producing Initiative much more than just the summer lab though (from Sundance’s own literature):
it is a year-long creative and strategic fellowship program for emerging American producers with their next project.
The program was conceived to develop and support the next generation of American independent producers. For over 27 years, the Sundance Institute has offered in-depth year-round programs for feature screenwriters and directors. In an increasingly competitive and complex marketplace, the health and excellence of the independent film movement hinge on sophisticated creative and strategic producers with whom these directors and writers can collaborate.
The initiative focuses on the holistic producer, who identifies, options, develops and pitches material, champions and challenges the writer/director creatively, raises financing, leads the casting/packaging process, hires and inspires crew, and navigates the sales, distribution, and marketing arenas. The program is designed to hone emerging producers’ creative instincts in the scripting and editing stages and to evolve their communicating and problem-solving skills at all stages of realizing a project.
Five producers will be selected for a one-year fellowship and participate in the following:
Creative Producing Lab (described below)
Producers Conference attendance
Sundance Film Festival attendance (screenings, networking opportunities)
$5,000 living stipend; $5,000 pre-production grant
Year-round mentorship from 2 industry advisors
Community building among producing fellows
Year-round support from Sundance staff
SUNDANCE CREATIVE PRODUCING LABFellows will attend a 5-day lab focused on creatively strengthening their projects from script to screen. The idea is to give producers the chance to explore their own creative take on material and to give them skills and experience in evaluating and developing this material at script stage and beyond. Scripts will be discussed in one-on-one sessions with advisors, as well as in a collective notes process with the group. Case studies will be used to explore creative issues in the production and editing processes, while techniques in communicating with writer/directors and potential production partners will also be addressed.
ELIGIBILITY
Candidates must have produced at least one short or feature-length narrative or documentary film (no more than 2 narrative features total).
Producers must have a completed, legally-optioned, scripted narrative project in hand with a director attached to the project.
Candidates may not be writer or director of submitted project.
Candidates must be based in the U.S., although submitted project does not need to be English language nor filmed in the U.S.
Sundance Institute strongly believes in strength in diversity and actively encourages applications from women, people of color, differently abled people, and all persons who support the Institute’s mission.
I should also add on another front, it is also deadline time for IFP’s Independent Filmmaker Labs. I just blogged about it on Let’sMakeBetterFilms over on HammerToNail. Check it out too. Get those applications in the mail! These are great programs that we are fortunate to have.
Today’s suggestion is from Jane Kosek, producer and blogger over at All ABout Indie Filmmaking:
I can’t think of one organization that strongly focuses on the development of indie producers. Film school producing programs are just the beginning of training. And most indie producers don’t attend film school anyway. You must already have films distributed in order to join the Producers Guild as a producer. By then you have already typically made a few crappy ones that never got distributed. IFP and Film Independent and Sundance try to offer help but they also heavily service directors and writers. And much of the best resources are given in tiny labs that are very hard to get into.
I think we need an organization specifically for producers — that will be the most effective.
I think that if we start an organization that is helmed or guided by successful producers that really gives back to the next generation of producers then we are on to something that can help indie films get better. Teach indie producers how to develop strong films and be a strong creative partner to the director. Help them understand the importance of a strong cast. Distributors have said they want projects with name actors. How do indie producers make this happen? They need help. Bigger producers could help make inroads with the agents so they are more open to having their clients in smaller films. Give indie producers resources that really help them secure distribution.
You help to teach and build the skills of indie producers and I guarantee there will be significant change in the quality of films being made. They will develop projects longer. Staff it right and cast it well, etc. We lament the loss of billions of dollars each year on indie films. Who is gathering this money and using it? Producers! Let’s get us trained and organized and perhaps these losses will diminish. I’m ready to do what it takes to fix the situation. This is my livelihood. If I don’t help fix it, who will?
If there were an organization providing more significant training and support from the top at the producer level, we would see a huge difference in the quality of films being made. I know my producer colleagues and I could use more support and the problem is that we haven’t been able to find this “ongoing” support. We lean on each other and we join all the usual associations that do exist, but we still struggle finding the mentoring that we really want and need.
Sure, most of us have worked with amazing producers in the past who try to be approachable but it’s not an effective system. These amazing producers are extremely busy and have their own projects to worry about. I think these producers would be more available if they were working within an established system of giving back. I personally find it much easier to give back through an established means rather than random email and phone requests that have a high chance of getting lost in the shuffle. In addition, an established system would allow mentoring from multiple sources, which benefits everyone.
I am a case study in what is broken in our system. I work extremely hard and have the best of intentions for making entertaining films that appeal to a wide audience. I want my investors to make their money back, and I believe I am making the right decisions but if I had a system to lean on a bit more, I know I would increase the odds of my films being a success. And if producers like me have a hard time building a proper support system, how do those just starting out have a chance? It’s a real dilemma.
We need a system that offers producers a means for receiving guidance and training, and in turn, allows those producers who have “made it” to give back in a significant way. By the time a producer has made a name for him or herself, he or she has usually already made a few films that have lost money. I am sure this “learning” period is where we are seeing the greatest loss in the billions of dollars of investment money. We catch producers at this phase in their careers and we provide a foundation for a thriving independent film industry.
NYC Goes Micro Scale Lego
Do you ever read the New York Times? You know that paper that your folks read? Maybe if they printed more articles like this instead just putting up on their blog then they could tap into that 8-12 year old market. Maybe we have to talk to them.
Today’s suggestion from filmmaker and blogger Pericles Lewnes:
An idea of the virtual run life of the movie could be determined by how many virtual ticket sales can be calculated.
Say for instance, you have sold 200 seats and 150 more people try to buy tickets. Well, after judging from the reviews and reaction of the first screening a second screening may be in order. After the movie has had it’s “run” it can be made available through DL or DVD sale in a bside style set-up if the filmmaker wants that. Again, I am still trying to formulate the concept and it is only half baked – but there is plenty of room for the DIY filmmaker to get excitement built for their movie and to immediately act to create that important relationship with the audience immediately after. Everything can monitored.
6. I predict the death of mumblecore movies by 2011. Independent films will once again boast strong scripts and, as such, will reach a broader audience. This is probably as good a time as any to reiterate to critics who invoke the name of John Cassavetes in their reviews of so-called mumblecore fare: John’s only improvised film was “Shadows.” Suck it.
A final prediction and admonition: as soon as newspapers and magazines fold up their tents for good the World Wide Web (2.0) will be longer be free. And then even more people will return to movie theatres.
Fans in Arizona got a special treat after a touchdown yesterday….