Categories
The Next Good Idea

Better Use Of Twitter Avatars

Facebook now allows you to select which avatars or photos show up on your profiles as your “friends”. This is a useful tool, particularly if you want to drive new traffic to one of your associates. Twitter however does not allow this. Isn’t it about time that they did? Write to them and let them know you’d like this. I did.  This is that tweet I wrote:

@Twitter Could you make it so I could select which avatars show up in my Twitter profile? Thanks. I would appreciate that.

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Truly Free Film

“What is the Golden Triangle and Why Should Filmmakers Care?

Chris Dorr returns today with another guest post.

Much of the most important innovation on the web today occurs within what some call the Golden Triangle.

The three sides of this triangle are social, mobile and real time.  Though the poster children for this triangle are Facebook, the iPhone and Twitter, this innovation extends far beyond these three companies.

This triangle is creating a major shift in how people experience the Internet.

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Truly Free Film

SUPER Twitter Group List Debuts

Perhaps the greatest contribution the AmerIndie scene has made to film culture has been the demystification of the filmmaking process. It once was a very closed-door operation, and as a result shut out many people from joining by sheer intimidation.

The Studios are evidently very concerned about opening it up further, since so much of the hype/sell is about control (and the timed release) of information. Reports have been in the media about contracts prohibiting Twittering from set. I have also heard about other stars being contractually required to Twitter a few times each week.
Now granted I think that anarchy never gets a fair shake, but I also believe that a community is also about responsible behavior. And adults don’t really need that defined for them: they know it whey the are in it. I am really excited by the possibility of looking into a movie process by the Twitter Feeds of the cast & crew. We have one for the movie SUPER that we are shooting right now.
Okay perhaps seeing into the operations of this endeavor might send the folks in the white suits off to every indie film shoot. Blood. Drugs. Potty talk. We have got it all. But hey, I’m encouraging it.
I sent this letter out to the cast and crew after the second day of filming, and we are now finishing up our third:

First off, let me just say: WOW! I was told that this was impossible but you are all proving it otherwise. It’s been a short prep with a tremendously ambitious schedule, and we’ve been making the days (54 set ups today!) and everyone has such a great attitude and spirit. I am loving this film, this crew, this town, this total experience. Thank you.

Secondly though, let me tell you that by working on the film SUPER you are participating in only part of the experience. You now have the chance to get inside the minds of the cast, crew, director and producers — thanks to the miraculous and free broadcast platform know as Twitter.

Did you know that our star Rainn Wilson is one of the leading Twitter communicators? Over 1.6 Million people receive his daily tweets. Mr. Gunn is no slacker himself in that department with over 20,000 receiving his feeds. And both these guys are really funny.
Me, I use twitter primarily to try to figure out where our film business is going and to try to point it in the direction I want. Everyone on it use it to promote and spread the news, music, and information they want. Hey, even some folks I know have found their significant others on it.
And know what? I found this project on Twitter when Rainn posted about it. This movie would not have happened because of it.
Registering is free. Just go to http://twitter.com/ , select a screen name, and start selecting some people to follow. Or take my advice and write some tweets before you follow them, but really do what you want to do. You can find interesting people to follow by looking at whom your friends follow and clicking on them to follow.
But here is where I think it gets really interesting: I have set up a SUPER group where I list the feeds of everyone involved in the making of the movie. I would like to add your Twitter Feed to the group. So if you join, email me and tell me what your Twitter name is and I will add you to the list.
You can also find all the other Super folk there to follow.
It will give you and the world a new perspective into the film. I am encouraging you to do this, because I have had a lot of fun doing it, and I think we will all learn from doing it. And I think it will be really cool to show the world SUPER from the inside out. But we need your help.
I do request your confidence and discretion though. There are some things we may like to not reveal to the general public, like how the story goes or how things look, and we hope you can respect that, and after all you’ve read your contract and know what you can and can’t do any way, right?
Anyways, thanks for working with James, Miranda, Lampton and all of us on this film. Together, we can make something really great that we will all be proud of. Let’s spread the word about what we are doing here.
THANKS AGAIN!
Ted
Any way check out the feed and you can see what it is like to be on set, sort of…

Categories
Truly Free Film

Great Promotion! Great Cause! Hopefully A Great Film.

 Mark Wynns hipped me to this campaign via his Tweet. Check this out.  They holding the first ever TweetAThon to raise money for CARE and promote the film A POWERFUL NOISE.

You can help fight global poverty on Twitter! Just tweet “#apowerfulnoise” anytime from March 2nd to March 5th, and NCM Fathom will donate $.10 for up to 50,000 Tweets to CARE, an organization working to end global poverty, in honor of the upcoming one-night event featuring the acclaimed documentary A Powerful Noise.

In honor of International Women’s Day on Thursday, March 5th, Fathom Events presents the acclaimed documentary, A Powerful Noise. This exclusive event will be followed by a live panel discussion with top experts and celebrity activists. You can be a part of the discussion by submitting your question for the panel here.

Categories
The Next Good Idea

Why Twitter Works

“It seems when you give people easier ways to share information, more good things happen”

Twitter Co-founder Evan Williams speaks at the Ted Conference.  I have been playing with Twitter for about a month now I think.  I still remain unsure of ultimate opinion on it, but Williams makes enough good points for me to keep the experiment going.
The most exciting thing about Twitter is the possibility of real time searches.  What are people thinking about whatever it is you are concerned about right now?  Granted it is a bit like the problem of documentary film: you can only ever film someone being filmed.  Here, with Twitter, it is only what are people who like to tell people what they are thinking about, thinking about X right now.  Still, when my film opens, you know I am going to be doing Twit Searches on the hour.
There seems to be four main types of tweeters: 1) the too much info addict – those that share all they are doing all the time; 2) the large conversation networkers – whether it is subjects or activities shared among large groups (mind you in 140 characters or less); 3) the pushers  – sellers and marketers that want you try what ever they have; and 4) the curators and referral service sorts that offer up what they found.  It’s this latter group I subscribe to and follow and so far like where they take me.  I can’t consume as much that is out there but like the quick hits I get.   Williams discussion of the intersection of the final two in social action and charitable giving gives me a lot of hope for the platform.
And in this latter group though, I see tremendous growth opportunity.  There’s many services that could be provided.  I am excited for what the future will bring.
Categories
Truly Free Film

Twitter Do or Twitter Don’t

I have been playing with my Twitter, not obsessively mind you.  I don’t want to go blind or get hair on my palms.  Mostly I use it to link to interesting articles that I don’t have much to say on, things I wish others would read too.  You know, the stuff I would like to have a conversation about.  Follow me and see where it goes…

I do find my mind changing due to the Twitter-phenom.  Maybe it is the combo of everything.  It feels like Social Network discourse and Twitter are for the distribution of raw ideas or promotion of the fuller meal.  Blogs are for the half-baked dish.  I still lean towards traditional media for the fully cooked offering.  Nonetheless, being only in month four or so of this experiment in communication, I feel like my brain is re-wiring itself for the sound-bite-esque concept, for whatever is needed to fit on the Twitter page.  It’s a bit discouraging.  I like the deep thoughts of days gone by.
Movie Marketing Madness touched in on the Twitter evolution and assorted symptoms.  It’s a nice collection of links and worth reading.
And HuffPost had this Completely Unscientific Pie Chart On Who Uses Twitter And Why.
This article on Why You Should UnFollow Those Who Don’t Follow You is getting a lot of notice.  It’s written from the perspective of business first, and not surprisingly I don’t agree.  One thing I enjoy about Twitter is the unique information it brings me, working as a filter of news on my select interest.  I am not interested in what people had for breakfast or how their sick cat is doing.   It seems like Twitters might want to split themselves in two if they need to provide the personal details in an effort to gain followers of those who don’t want so much information.  We shall see shall we not?
And the WSJ has decided also to tell you How To Twitter.  They sum it up as a broadcast tool to promote yourself.
Categories
Truly Free Film

Putting It In Perspective: Jarrod Whaley

Jarrod Whaley of Oak Street Films had an excellent — and passionate — response to my query yesterday on how and why filmmakers should use Twitter.  I am particularly pleased that Jarrod posted here as it introduced me to his writing.  Check out his thoughtful and well-articulated blog.