Categories
Uncategorized

The Battle Is On: AppleTV vs. GoogleTV

Apple is going to go head to head with Google over control over web content on people’s television.  A major revamp of AppleTV is headed our way to compete with Google’s new set top box & interface.  Either way, indies will soon have  new worlds available to conquer.  It’s going to be a whole lot easier to get your work positioned to be seen in the comfort of someone’s home.

Fast Company reports on many of Apple’s revamps benefits, from a low $99 price to cloud computing storage (so you can watch anything instantly without having to prerecord).

Categories
Uncategorized

YouTube Removing The Tyranny Of Choice

I’ve always pictured utopia as the time when choice, not impulse or passivity, drives our participation and consumption.  But as the NY Times reports, that does not fit with YouTube’s business mandate to keep viewers on their site.

YouTube LeanBack will debut this fall: “There’s no browsing, no searching, no clicking. It behaves like you would expect television to.”

Thanks to Phillip Lefesi for bringing this to my attention!


Categories
Uncategorized

Tonight: Live! Social Media & Indie Film

Check out: http://www.livestream.com/thewrap Tonight 6PM EST.  Sharon Waxman, Chris Hyams, and me, chatting about two things that go together better  than peanut buttter and jelly.