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A Call to Action: Teach Yourself!

By Reid Rosefelt

As I’ve said before, attempting to game social media is like trying to playing chess with a computer that can change the rules at will.   Every social media guru is aware of this, as social media changes like the wind.

This is why I’m not interested in writing “[INSERT NUMBER HERE] THINGS YOU MUST KNOW ABOUT PINTEREST.”   Rather than pretend to be an expert by recycling other people’s insights and research, I’d rather direct you to the original thinkers here.

More importantly, when you are dealing with something that is always changing, trusting experts isn’t always the best idea.  I think you should be proactive–not just a passive receiver of other people’s ideas.  I’d rather suggest a working process, instead of “tips.”  I’m talking about curiosity and a willingness to make your own experiments.