Today’s guest post is the second of five from filmmakers Gita Pullapilly and Aron Gaudet concerning their experience making and distributing THE WAY WE GET BY.
In November, we got a call from POV. We were being picked up for the 2009 season. Around that time, we also found out ITVS LINCS had approved us for funding. With a national television broadcast now in place, we were on the path to reaching our goals.
Now, we had to figure out the festival, theatrical, DVD, digital and online markets. Surely with a broadcast in place, other outlets had to at least be interested?
We started reaching out and calling theatrical and DVD distributors, trying to see if maybe with a television broadcaster in place, they would want to acquire our film. Our eagerness quickly turned to despair as we began to place more calls to distributors.