By Roger Jackson
Previously: Countdown to Launch
Comparison Shopping
Last week I had a discussion with a Netflix executive that convinced me of the importance of online VoD guides. Sites like Can I Stream It in the US, and Find Any Film in the UK. Netflix see them as a huge threat, since these sites make it super easy to discover which video-on-demand platforms have the film you want to watch. And which ones don’t. The reality is that Netflix don’t have most films.
