There is a great deal of empty discussion in terms of what a social media strategy is in the indie film world. There’s even a great deal more when it comes to brands. WhatTheFuckIsMySocialMediaStrategy.com does a pretty good job of capturing, albeit with a welcome dose of humor. Just keep restoring the site, and you will get another “pearl” of wisdom with each click.
Hat tip to John Paul Rice and Jon Reiss for driving me towards this epic epicness.