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Truly Free Film

Don’t Do It Yourself: NYC DIY DAYS Keynote

I am giving the keynote today for DIY DAYS.  This is it, devoid of any adlibs.

It is inspiring to be in this room with all of you for this:
The first edition of DIY DAYS NYC.
All of us. Together.
Here.

It took me almost 30 years to get here. Thanksgiving Weekend. 1980. The Clash’s Sandinista! Godard’s “Everyman For Himself” and Martin Scorsese’s “Raging Bull” They all came out on the same weekend and I was home freshman year for break. Seeing, hearing, absorbing all that I thought:
”This is what I want to do: intense, hard-hitting, challenging, personal, political self-expression. “
I didn’t know how. I didn’t even know what the first step could be, I just felt that want. That DEEP DEEP need to create something of my own.

Have you ever recognized that you are in the right place at the right time? The exact right place? In the exact right time? With the exact right people? I have felt it, a few times, and that feeling has pushed me, pushed me forward, in a big way that has brought others along with it.

Categories
Truly Free Film

The Exhibitor Audience Collaboration

I ran into Chris Dorr last week and had a good conversation with him about the many different ways the film world needs to engage with social media. One of the ideas here offered was exhibitors and festivals utilizing FourSquare. I tweeted the genius idea and sure enough soon learned that at least one film festival was ahead of the curve. AMERICAN SPLENDOR created a soft spot in my heart for Cleveland and now learning what the Cleveland International Film Festival was up to brought a sweet pang of joy.

Categories
Truly Free Film

Sundance Observation

To me, the filmmaking community (the artists, the business folk, the curators & promoters, the appreciators & fans) have to embrace that we are in a seismic shift to an artist-centric collaboration with the audience and away from the corporate controlled supply & attention. This requires a redefinition of cinema by its creators to embrace the discovery, engagement, presentation, promotion, & appreciation processes as much as we do development & production. We have to erase the lines between between art & commerce and content & marketing. We have to stop thinking of films as singular objects and refocus on how they are bridges for the ongoing conversation we have with audiences. Specifics like VOD numbers are important, but we miss the point if we don’t look first at the big picture.


Categories
Truly Free Film

15 Ways To Show Your Collaborators You Appreciate Them

As an indie film producer, what can you do to show appreciation for all those that are helping you make your film?

  1. Do your job well. Make a film everyone is proud of. Give the team memories that they were lead well.
  2. Provide timely information and decisive actions, as clearly as possible. Don’t try to hide anything. Don’t sugar coat; speak truthfully about the situation — reality may not be pretty, but presenting it clarifies your mutual trust.
  3. Recognize how well your collaborators do their jobs and show how much you appreciate them. Show respect. You can’t make this film without them; they chose to join you and you are fortunate to have them.
  4. Learn everyone’s name. Learn something about them. Take interest in their lives. Remember & celebrate their birthdays. Thank them for their work.
  5. Demonstrate that you are concerned for your crew’s health. Provide vitamins and sun screen. Can you provide flu shots on set? When someone is sick, send them home.
  6. Have a true commitment to safety. If working long hours on location, provide overnight accommodations. Don’t let people drive when they are over tired. Really have a safety meeting each day.
  7. Good food is quickest route to someone’s heart. Provide thoughtful craft service: healthy food, fun food, new food, fresh food. Work with your caterer to make sure people are getting what they want.
  8. Provide a constructive work environment. Keep the workplace clean and orderly. Don’t joke around camera. Don’t let people read in view of others. Give everyone access to information.
  9. Don’t contribute to a bad world. Help your team recycle. Don’t force them to waste due to their work situation. Use less paper.
  10. Bring some fun into their world. Provide entertainment or education at lunch breaks. Do “dollar days” at the end of the week.
  11. Let them help the world at large. Organize a blood drive at lunch during production, a toy drive, or coat drive during the winter months. Get absentee ballots when they will be working during election periods.
  12. Adopt and post/display strong anti-discrimination, anti-sexual harassment policies.
  13. Help them enjoy themselves. On location, provide an extensive entertainment list for all visiting crew and cast, including restaurants, theaters, medical, specialty stores, massage, and directions. Organize some group outings during non-working hours.
  14. Go that extra distance to make things better for the team. On location, provide laundry service. In booking travel, always enter everyone’s Frequent Flyer miles. Provide direction books in all vehicles.
  15. Recognize everyone as a key part of the process. Get them the tools they need to do their work well. Screen dailies and invite everyone. Create a blooper reel to screen for crew. Give them posters, DVDs, t-shirts. Inform them as to the progress of the production. Allow them to comment on the website.
When I have asked for some of these things from past production teams, I have occasionally met with some resistance. “I am a production manager, not a camp counselor!” “These people are adults; they should be able to take care of themselves!”.
 
I don’t agree. Everyone works hard. We need to show that we appreciate it. It’s funny though, when I put this question out there to the Facebook & Twitter worlds, I think people mostly recommended alcohol and backend points. Money and booze, maybe that’s all it takes…
 
Special thanks to all of you who contributed to this. This was a crowdsourced post.